Green Nudges in Agriculture & Forestry Conference 2025
The first Green Nudges in Agriculture and Forestry Conference will take place on May 21, 2025, at the European Economic and Social Committee (EESC) in Brussels, Belgium. Join us for this groundbreaking event dedicated to promoting innovative, behaviorally-informed approaches to enhance sustainability within the agricultural and forestry sectors.
The conference will bring together policymakers, researchers, industry leaders, and stakeholders to explore how Green Nudges can effectively support the objectives of the European Green Deal and the upcoming Common Agricultural Policy (CAP27). Participants will delve into practical applications of behavioral insights aimed at fostering sustainable practices across Europe’s agriculture and forestry sectors.
The conference will feature the introduction of pioneering initiatives such as ForestAgriGreen Nudge and PRUDENT, designed to address the unique challenges and opportunities within both forestry and agriculture. Attendees will gain valuable insights, network with experts, and contribute to building a collaborative platform for promoting Green Nudges as a tool for sustainable transformation.
Whether you are a policymaker, researcher, project developer, farmer, forester, or simply passionate about sustainability, this conference offers a unique opportunity to collaborate, learn, and inspire meaningful change.
Mark your calendars and be part of this essential conversation about the future of sustainable agriculture and forestry in Europe!
Programe Overview 09.00-16.00
Welcome & Introduction
Keynote lecture
What are Green Nudges, and how they contribute to Green Deal objectives
Policy workshop - Part I
Warm-up Exercise and Experimental Session
Green Nudges in Action
Examples of how nudges can be applied
Panel Discussion
Green Nudge Projects
Introducing ForestAgriGreenNudge to provide overview across WPs
Introducing PRUDENT to provide overview across WPs
Policy Workshop - Part II
PRUDENT Policy Analysis
FSDN – A benchmarking tool to improve the sustainability of agriculture across the EU
Unlocking the full potential of behavioural insights for policy – A JRC report
Policy workshop - Part III
Learn Session
Presenting findings of Part I
Discussion
Stakeholders’ view on Nudges
Farmer Union View
Using Green Nudges in EU Advisory Networks
Closing remarks
Click here to access the complete agenda, including schedules, topics, and expert speakers
The conference is organized in partnership with
This project has received funding from the European Union's Horizon Europe research and innovation programme under Grant Agreement No. 101134051
